diff --git a/src/components/sections/Hero.astro b/src/components/sections/Hero.astro
index 208c97c..d7d282c 100644
--- a/src/components/sections/Hero.astro
+++ b/src/components/sections/Hero.astro
@@ -7,16 +7,24 @@ import TopographicBg from '../TopographicBg.astro';
   <TopographicBg opacity={0.14} lines={10} />
   <div class="relative max-w-content mx-auto px-6 pt-20 pb-24 md:pt-28 md:pb-32">
     <div class="max-w-3xl">
-      <p class="text-accent font-mono text-xs tracking-[0.25em] uppercase mb-6">
-        Observability · Apache Camel
-      </p>
+      <div class="flex items-center gap-3 mb-6">
+        <img
+          src="/cameleer-logo.svg"
+          width="48"
+          height="48"
+          alt=""
+          decoding="async"
+          class="shrink-0"
+        />
+        <p class="text-accent font-mono text-xs tracking-[0.25em] uppercase">
+          Your camels called. They want a GPS.
+        </p>
+      </div>
       <h1 class="text-display font-bold text-text mb-6">
-        See every route.<br />
-        Reach into every flow.
+        Run Apache Camel without running Apache Camel.
       </h1>
       <p class="text-lg md:text-xl text-text-muted max-w-prose leading-relaxed mb-10">
-        Zero-code tracing, processor-level detail, and live control for Apache Camel —
-        from a single <code class="font-mono text-accent bg-bg-elevated border border-border rounded px-1.5 py-0.5 text-base">-javaagent</code> flag.
+        The hosted home for your Camel integrations — with deep tracing, replay, and live control built in. Because you chose Camel to stay free, not to stay up all night.
       </p>
       <CTAButtons size="lg" />
     </div>