Commit Graph

5 Commits

Author SHA1 Message Date
hsiegeln
9b0c36b5e0 docs(spec): add design for under-construction placeholder
Branded "back shortly" page deployed via a new manual-trigger
deploy-placeholder.yml workflow. Standalone HTML + two PNG
siblings, no Astro build dependency, shares the deploy-production
concurrency group with deploy.yml so the two can never race.

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-04-25 17:57:41 +02:00
hsiegeln
37897f07c3 chore: remove all nJAMS references from the live site
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Per Hendrik's direction, no nJAMS references on the website. The
founder pedigree claim now stands on the years and the customer
segment ("15 years building integration monitoring for banks,
insurers, and logistics operators") without naming a prior product.

Changes:
- src/components/sections/SocialProofStrip.astro: drop the
  ' · ex-nJAMS' suffix from the founder attribution; collapse the
  multi-step PENDING comment into a single-line founder-name TODO.
- src/components/sections/WhyUs.astro: drop the trademark-review
  comment (no longer relevant — the body text never named the
  prior product, only the comment did).
- OPERATOR-CHECKLIST.md: remove the 'Why us / nJAMS wording review'
  pre-publish task.  Also rename the adjacent 'MID-tier retention'
  TODO to 'Starter-tier retention' to match the relaunched tier
  taxonomy.
- docs/superpowers/specs/2026-04-25-cameleer-website-relaunch-design.md:
  update §4, §6.2, §12 to reflect the removed wording.  Only the
  founder-name placeholder remains as a pre-publish blocker.

Historical specs / plans under docs/superpowers/{specs,plans}/
keep their original wording — they're records of past decisions
and are not on the website.

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-04-25 12:41:59 +02:00
hsiegeln
e3383471d1 docs(specs): cameleer website relaunch design (2026-04-25)
Structural relaunch of the homepage to address the conversion gaps
identified in the post-launch design review:

- Single H1 (kill the rotating one)
- New social proof strip (founder quote + design-partner CTA)
- 3 AM walkthrough section with before/after split (replaces
  DualValueProps + ProductShowcase)
- Pricing tier rename: Trial / Starter / Scale / Enterprise
- Pricing teaser slimmed to 2 cards on the homepage
- Pun budget cut from 5+ to 1 (eyebrow pill survives)

Static stack, hosting, and security posture unchanged from the
2026-04-24 spec.

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-04-25 02:26:46 +02:00
hsiegeln
01cf23f2f6 docs: copy + brand refresh spec — reposition as hosted Camel runtime
Reframe the homepage from "observability tool" to "hosted runtime platform
for Apache Camel with observability baked in" — matching what the product
actually is across cameleer, cameleer-server, and cameleer-saas.

- Thesis: "Run Apache Camel without running Apache Camel."
- Three rotating Hero positioning lines (slow fade, reduced-motion aware).
- Two strategic humor pops (Hero kicker + FinalCTA), rest stays serious.
- Drop implementation jargon (-javaagent, Docker, ByteBuddy, etc.) from
  the landing page; keep Camel-audience vocabulary (routes, processors,
  exchanges, replay).
- Replace placeholder topographic-wave icon with the real Cameleer product
  logo (camel + cameleer figure + compass rose) from design-system/assets.
- Section-by-section copy changes for Hero, DualValueProps, HowItWorks,
  WhyUs, PricingTeaser, FinalCTA.

No architecture changes; content + asset refresh only.
2026-04-24 23:28:10 +02:00
hsiegeln
e15408b498 Initial design spec for cameleer.io marketing site
Captures brainstormed architecture: Astro 5 static site on Hetzner
Webhosting L, Cloudflare profile B (WAF, rate limit, HSTS, security
headers), redirect-to-Logto auth at auth.cameleer.io. Four pages (home,
pricing, imprint, privacy), English-only with i18n-ready scaffold, no
analytics in v1. Homepage uses dual-register 6-section weave serving
both manager and engineer audiences at every scroll depth.

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-04-24 16:13:47 +02:00